Privacy policy

Hockey Moves Data Collection, Privacy, and Third-Party Sharing Policy

Last Updated: February 10, 2025
Effective Date: February 10, 2025

1. Introduction

Hockey Moves ("we," "our," or "us") is committed to protecting your personal information and that of your child(ren). This document explains how we collect, use, and share information through our website (https://www.hockeymoves.ca/) and associated registration processes. By using our website, you (the "Parent") consent to the collection, use, and sharing of your personal information—including the information you provide about your child(ren)—as described below.

2. Information We Collect

We collect only the personal information that is necessary to facilitate registration for our hockey programs and related services. Such information may include (but is not limited to):

  • Your full name, billing address, email address, and phone number
  • Your child’s full name, age, player level, jersey size, current hockey team, gender, and any relevant allergies or health concerns
  • Emergency contact information (name and phone number) of an additional trusted guardian

3. Third-Party Service Providers

In order to provide our services and manage our registration processes efficiently, we use third-party software and services. These include:

  • Shopify: Our e-commerce platform for managing our website, user accounts, and transactions.
  • The Shopify App, Optionize: A Shopify app used for product and registration customization.
  • Shopify Flow: Used for workflow automation and improved customer experience.
  • Google Sheets: Used to store, manage, and analyze registration data.
  • AppSheet and a custom AppSheet app: Utilized for building custom applications that interact with our registration data.
  • The occasional freelancer: May have access to the data for system maintenance, troubleshooting, or further development.

Each of these service providers maintains its own privacy policies and terms of use. By using our website and services, you agree that we may share your personal information—including the information provided about your child(ren)—with these third-party providers for the purposes of processing registrations, managing accounts, and improving our services. We encourage you to review the privacy policies of these third parties for further details on how they use and protect your data.

4. Marketing & Tracking Technologies

To improve your experience and provide relevant content, we use cookies, pixel tracking, and other data collection technologies. This includes:

  • Cookies: Small text files stored on your device to remember preferences and improve website functionality.
  • Pixel Tracking: Tools such as the Meta Pixel (Facebook & Instagram) and Google Ads conversion tracking to measure ad effectiveness and optimize marketing campaigns.
  • Analytics: We use Google Analytics and other tools to collect information about website traffic, user behavior, and interactions to improve our services.

We do not sell or share this data with third parties for their own marketing purposes. However, data may be shared with our advertising partners (such as Meta, Google, and Shopify) to help us reach the right audiences and improve ad relevance.

How to Manage Your Data Preferences

You can manage your cookie preferences through your browser settings or opt out of targeted advertising through the following links:

If you’d like to request more details or opt out of certain tracking methods, please contact us at info@hockeymoves.ca.

5. PIPEDA Compliance

Shopify and many reputable third-party providers state that they comply with PIPEDA (the Personal Information Protection and Electronic Documents Act) and other applicable Canadian privacy laws. While we make every effort to ensure that our service providers adhere to PIPEDA requirements, you are encouraged to review the privacy and data security policies of each provider. Our use of third-party services is designed to meet PIPEDA’s principles of:

  • Consent: We obtain your consent by clearly informing you of the information we collect and how it will be shared.
  • Limiting Collection: We only collect the information necessary for our specified purposes.
  • Limiting Use, Disclosure, and Retention: We use and retain your information only for the purposes for which it was collected and in accordance with applicable law.
  • Safeguards: We work with providers that implement appropriate security measures to protect your data.

6. Consent to Data Sharing

By using our website and completing our registration process, you acknowledge that you have read and understood this Data Collection, Privacy, and Third-Party Sharing Policy. You further consent to the collection, use, and sharing of your personal information—including the information about your child(ren)—with the third-party service providers listed above. Your consent covers all data processing related to our registration services as described in this document.

7. Your Rights

Under PIPEDA, you have the right to access and correct your personal information, as well as other rights regarding its use. If you have any questions about the data we collect, how it is used, or wish to exercise your rights, please contact us at:

Hockey Moves
1828 Church Line N, Coldwater, Ontario, L0K 1E0, Canada
Email: info@hockeymoves.ca
Phone: 1(705) 984-9984

8. Changes to This Policy

We may update this document from time to time to reflect changes in our practices or applicable law. Any changes will be posted on our website, and your continued use of our services constitutes your acceptance of such changes.

© 2026 Hockey Moves.